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the internet.

Curated collections of independent DTC brands, organized by vibe.
Browse, discover, explore.

29 districts · 217 brands and counting

The Apothecary District Beauty

The Apothecary District

9 brands · These are the brands where skincare feels closer to ritual. …

The Zero Waste District Personal Care

The Zero Waste District

8 brands · Shampoo bars, toothpaste tablets, compostable deodorant — ze…

The Dry Bar District Food & Drink

The Dry Bar District

6 brands · The non-alcoholic category has finally grown up. These aren'…

The Track District Fashion

The Track District

6 brands · Performance apparel that takes its design cues from both the…

The Pantry District Food & Drink

The Pantry District

7 brands · The pantry has become a place of real intention. These brand…

The Clean Snack District Food

The Clean Snack District

7 brands · Most snack aisles are a delivery mechanism for canola and su…

The Candle District Home

The Candle District

7 brands · Mass-market candles fill a room with something that smells v…

The Workwear District Fashion

The Workwear District

7 brands · Most workwear revivals are aesthetic exercises — the clothes…

The Cottagecore District Home

The Cottagecore District

7 brands · Cottagecore as an aesthetic has been discussed to death on P…

The Dark Academia District Fashion

The Dark Academia District

7 brands · Dark academia as a fashion aesthetic sits at the intersectio…

The Biodynamic District Beauty

The Biodynamic District

7 brands · Biodynamic farming is stricter than organic and harder to ce…

The Specialty Coffee District Food

The Specialty Coffee District

8 brands · Specialty coffee in 2025 has finally separated itself from t…