The Best Cottagecore Home Decor Brands Worth Actually Buying

Anna Bond started Rifle Paper Co. in 2009 in Orlando, Florida, turning her hand-painted florals into stationery that looked nothing like anything else in the market. The home goods line came later: cotton napkins, kitchen towels, and mugs carrying the same illustrative quality as the cards. The rose gold foil details and gouache-style florals are recognizable globally, but they started as one person's particular visual obsession.

Hawkins New York started as a design shop with an eye for domestic objects that feel genuinely useful rather than decorative. The bread bags, bowl covers, and kitchen linens they carry are made in the US and Europe by small producers — the kind of objects that look better after two years of use than they did when new. The curation is tight and the aesthetic is warmly practical.

Founded in a East London townhouse in 2012 by Frieda Gormley and Javvy M Royle, House of Hackney set out to make wallpaper and textiles that William Morris would have recognised but that were undeniably contemporary. The Amaranthine and Limerence patterns are full-room commitments — repeating botanicals at scale. Their fabric and cushion range lets you start smaller. Everything is made in England.

Shea McGee built a design studio and then a furniture and home goods brand in parallel, which means the products are tested against real interiors rather than designed in isolation. The cozy traditionalism — natural materials, muted palettes, plenty of texture — maps directly onto the cottagecore sensibility without being precious about it. The outdoor furniture is where the brand has recently done its most interesting work.

Lulu and Georgia started in 2012 as a way to bring the quality of interior design trade sourcing to consumers. The rug selection — particularly the wool-blend botanical designs — is where the brand earns its place in a cottagecore home: rich patterns, natural fibres, pieces that anchor a room without dominating it. The bedroom and living room collections have gotten more considered over time.

Modern Prairie makes hand-carved walnut kitchenware, ceramic pieces, and home objects that are unambiguously craft-first. The grain paddles, butter keepers, and serving boards are objects made to be used — not to sit on a shelf. The brand's cottagecore credentials are in the materiality: real walnut, real clay, visible tool marks. This is what small-batch domestic craft looks like when it's done right.

Founded in 2013 by Carly Nance and Rachel Bentley, The Citizenry partners directly with artisan communities in Morocco, Peru, India, and elsewhere to create home goods that carry the specificity of their making. A handwoven wool throw from the highlands of Peru. A hand-hammered brass bowl from a Jaipur workshop. The cottagecore connection is the insistence on handmade over mass-produced — and the visible quality that comes with it.